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What buyers really want

Friday, May 20, 2016

What buyers really want

A recent GoCompare Mortgages survey asked 2,000 would be buyers what their top property priorities were and perhaps surprisingly warmth and energy efficiency, central heating and double-glazing came out on top.  Just 34% aspired to an ensuite bathroom and reliable broadband outranked highly-rated schools. Homebuyers see off-road parking as more essential than a garage and technology is of increasing importance. The ability to stream live TV and films and a living room big enough for a large flat screen TV ranks way above period features.

Gocompare.com's mortgage spokesman Matt Sanders said: “It's clear that today's potential homebuyers are putting practical concerns ahead of aesthetics. They are looking for warm, cosy properties, which are energy efficient and well connected to modern amenities rather than ones that are full of character. For many buyers, the on-going costs of running a home - paying the mortgage, utility bills and council tax - are a real concern. It's perhaps unsurprising then that well-insulated homes and efficient central heating systems are key priorities.”

It’s important to see things from a buyer’s perspective if you’re thinking of selling. Talk to your local property expert at The Frost Partnership. We’ll give you an accurate appraisal of your property based on current market conditions and local factors using our in-depth knowledge of the local property market.

We’ll ensure extensive exposure for your property, with marketing at a local, national and international level. The Frost Partnership’s network of 15 linked offices across Middlesex, Buckinghamshire and Berkshire provides direct access to a shared database of thousands of active potential buyers looking for a property like yours. Our network also has over 30 associated London offices who supply us with buyers moving out of London and into your area. In addition, through our own website, Rightmove and OntheMarket and extensive use of social media we reach buyers throughout the UK and worldwide.

To show prospective buyers what they really want to see, The Frost Partnership showcases your property to full effect with clear floorplans, high quality photographs and a video tour. We keep buyers up to date with all our latest properties through ‘Property Alert’ emails and our online digital property brochure, ‘A Touch of Frost’ is emailed each month directly to the inboxes of 1000s of potential buyers.

If you’re selling your property in 2016, call your local property expert at The Frost Partnership for a FREE market appraisal, professional advice on what buyers want and a stress free sale.


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