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Top 20 “must have” features to sell your home

Thursday, July 7, 2016

Top 20 “must have” features to sell your home

Gone are the days when period features, good schools and an ensuite bathroom would prompt a quick sale, according to a recent survey of 2,000 homebuyers by GoCompare Mortgages. Homebuyers’ wish lists have changed in the last decade along with technological advances and lifestyle changes. Warmth and energy efficiency are key priorities for buyers with central heating and double-glazing filling the top slots in the top 20 “must have” features. Healthy, sustainable green living isn't a new idea, but it is increasingly becoming a top priority for homebuyers.

Gocompare’s mortgage spokesman Matt Sanders said, 'It's clear that today's potential homebuyers are putting practical concerns ahead of aesthetics. They are looking for warm, cosy properties, which are energy efficient and well connected to modern amenities rather than ones that are full of character. For many buyers, the on-going costs of running a home - paying the mortgage, utility bills and council tax - are a real concern. It's perhaps unsurprising then that well-insulated homes and efficient central heating systems are key priorities.'

Increasingly technology matters, with more adults working from home and connectivity a requirement for schoolwork, gaming and “socialising”. So it’s not surprising that reliable broadband and phone signals ranked 9th in the top 20. More than half of buyers require a reliable broadband connection strong enough to stream films and TV and a living room big enough for a large flat screen TV is important to almost 40% of homebuyers. Homebuilders and tech companies alike are embracing the wants and needs of today's consumer and addressing the growing demand for integrated smart technology in homes.

Whilst an en-suite bathroom only just makes the top 20, 57% of homebuyers want a bathtub and 47% a separate shower cubicle. So if you’re selling your property, while a shower may be practical, don't be tempted to remove a bath to create space: families with young children need a bath and without one you are reducing the potential buyers for your property. If you’re buying, check the plumbing when viewing a property by flushing the toilet or running the taps and checking under sinks for leaks.

Outside space remains popular with 71% looking for a garden. If you're buying a first home, its hard to find a good-sized garden, but think creatively –even a small space can be transformed with some furniture and some pretty plants. 

At number 4 and 5 on the wish list respectively, 70% of buyers look for secure doors and windows while 58% demand off-street parking. Safety features such as solid doors, lighting and home security are big selling points and many insurance companies offer discounts if your home has a monitored alarm system or if you can park off the road.

Efficient, family-friendly layouts and open floorplans with smart home technology becoming more and more popular. Today’s buyers are looking for homes that are well-designed with flexible central living areas, great flow and clever, integral storage. Think smaller and smarter homes with a healthy respect for the environment, conserving energy using high tech systems. Sustainable living and smart home technology is here to stay - if you have smart home technology or clean living features, you’re on to a winner when you decide to sell.

Above all, make sure your home is in 'move in' condition. Whilst aesthetics are important, homebuyers are looking for electrical and plumbing fixtures to be compliant with current building codes and in full working order. They want to move in and start enjoying their new home, without spending time and money fixing it up. First impressions count so improve your kerb appeal with a new coat of paint, impressive lighting and a tidy garden. Even if you are not planning to sell, a fresh and welcoming exterior is wonderful to come home to each day.

As with any national survey, results vary according to location, so before making any significant investment into adding some “must have” features to your home, talk to The Frost Partnership about what really makes a difference in your local area. In every branch you’ll find trained staff who live locally, know what drives the local property market and who know precisely what buyers are looking for in your town or village. For advice on which of the Top 20 “must have” features are key to selling in your area contact your local Frost office.


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